In over two decades of my professional journey, I have largely been in intrapreneurial roles where building new businesses always excited me. My expertise largely revolved around creating new brands, creating their go to market strategy, launching them and then monetising them profitably. Though largely a broadcast professional,
I have had the pleasure of working with startups (BigAdda.com | CMO & Revenue Head) and building digital footprints for broadcast brands (MTV- SrVP Revenue Head Ad Sales / Branded Digital Content / Consumer Products & Licensing).
I love mentoring businesses / startups and helping them solve problems around revenue strategy, business development, hiring, marketing and content creation.